In my case I decided upon a small country town about half an hour from a regional city. I could not afford to buy in that city, and I like the natural environment of my town, which the bigger city lacks. There are other towns nearby which have cheap land as well, but don't have the same natural environment. My town is nestled beside a river and there are beautiful gum trees. I can swim in the river, and walk in the bush. There are kangaroos and lots of birds. A lovely small public swimming pool is down the road. All 5 minutes walk from home. But what suits me might not suit you.
You might want to write up a list of all the desirable features that you want in a location -close to this or that, near a school or close to transport. Try and narrow down the list to be specific about what you want or what you think you want. Being more specific will help narrow down the search quite a bit. Costs need to be considered. Land is cheaper in location X, but location X is further (from work or family). Can you live with that, or do you need to 'think outside the square'? Perhaps for a first build, maybe a small block with a modest home is best. That way you are getting into the market, and off the rental road.
If you are living in one of the bigger cities, and wish to remain there, the choice might be dictated largely by land availability. Land availability is one of the key drivers of cost. Other factors include parcel size, location, proximity to services, building constraints etc.
Look around, and see what is available. I am a big believer in research. Research the available land market as you would any other market. If you are set on building a new home, stick to that. If you are not sure, then perhaps you can look at all options such as renovating, or buying a ready made home, or even a flat. There are advantages and disadvantages of each of these options.
Do your homework, and work out what you can afford to pay.
Here's an example of doing research based on the Sydney land market:
- at time of writing (September 2018) the median price of land in Sydney is around $467,500 HIA-CoreLogic Residential Land Report (reported in https://www.businessinsider.com.au/australia-housing-affordability-population-growth-property-prices-2018-7). Remember the median price is not the average or mean price, it is the midpoint of all the sales over a period of time - in this case the March 2018 quarter)
- at time of writing, a quick search of the cheapest land in Sydney is a very small 250 sq. metre block in the suburb of Marsden Park at $349,000. There are a few blocks around this price, but they vary in size. The biggest block around this price looked to be 500 sq.m.
The Melbourne market appears to be catching up to the Sydney market. Prices there are as follows:
- Median price is $359,000 (Sept. 2018, sources as above)
- at time of writing (Sept. 2018), the cheapest block appears to be in Koo Wee Rup at $195,000. It's right at the outer limits of what I call the metro area at around 74km to Melbourne CBD, hence the price. It is 800 sq. m. though.
- There are several other small properties available at places like Wallan (52km) around $277,000, but land size is much smaller.
Also don't forget land is only one side of the coin. You might be able to pay a little more for land, and a little less for the home you put on it. It's all about being smart - or financially canny. In my case the problem of not being able to afford anything in Sydney was solved by a move and a change of lifestyle. When somebody rings and asks if I am a renter, mortgagor, or home owner, I can proudly say I am a home owner!